Everything Sounds Like Coldplay
In Lady Barbara in 1972 Umberto Eco wrote that
The destiny of a beautiful song is thus to be very ugly, except for one little, humble, marvelous central moment, which must die at once, so that when it returns it will be hailed
This is the moment when the bland "the sea knows my pain" singer songwriter breaks into the chorus. Just after the audience have started singing telegraphing the chorus like the flashing applause sign of a gameshow.
Great songs are harder to write then bad songs with great bits and choruses are easier for the audience to remember.
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